code | industry | title | description | crossReferences | activities |
---|---|---|---|---|---|
541810 | Advertising Agencies | Advertising Agencies | This industry comprises establishments primarily engaged in creating advertising campaigns and placing such advertising in periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising material, media planning, and buying (i.e., placing advertising).
Cross-References. Establishments primarily engaged in-- | ["Purchasing advertising space from media outlets and reselling it directly to advertising agencies or individual companies--are classified in Industry 541830, Media Buying Agencies;","Conceptualizing and producing artwork or graphic designs without providing other advertising agency services--are classified in Industry 541430, Graphic Design Services;","Creating direct mail advertising campaigns--are classified in Industry 541860, Direct Mail Advertising;","Providing marketing consulting services--are classified in U.S. Industry 541613, Marketing Consulting Services; and","Selling media time or space for media owners as independent representatives--are classified in Industry 541840, Media Representatives."] | View relation |